Seminar
Mastering Google Analytics: From Data Collection to Digital Growth
This comprehensive seminar bridges the gap between basic setup and advanced implementation. We begin by demystifying the GA data model, guiding both novices and veterans through the revamped interface to create a reporting environment tailored to your specific business goals. Beyond the dashboard, we dive into the "how" of data activation — demonstrating how to fuel conversion optimization and synchronize data across your marketing stack. Finally, we’ll explore GAs "superpower": leveraging built-in predictive capabilities to forecast user behavior and stay ahead of the competition.
What You'll Learn:
- Introduction to Google Analytics and how to create reports
- Master GAs Exploration feature for deep dive analysis
- Harness GAs predictive power to anticipate trends and build high-converting, targeted audiences
- Discover approaches to make your data actionable
Date: November 4, 2026
Time: 9:00 AM - 1:00 PM CET
Location: 19th floor, Atlantic-Haus, Zirkusweg 1, 20359 Hamburg
Speakers: TBD, TBD, TRKKN
Level: Beginner
Target Group: Digital Marketers, Data Analysts, Marketing Strategists, PPC Specialists, Growth Marketers, Google Ads & GMP Users
Pre-requisites: None
Language: English
Why Attend the Seminar
- Learn from our certified Google Marketing Platform & Google Cloud experts
- Get a deep dive into the hot topics around MarTech and discuss out-of-the-box approaches together with other attendees
- Benefit from an insightful session thanks to its small groups (max. 20 PAX)
- Meet the community over snacks & drinks
Your Seminar Benefits
349 €
(excl. VAT)
- Exclusive knowledge
- Hands-on & interactive sessions
- Catering incl.
- Beautiful location with a view of the harbour
- Certificate of attendance