Seminar
Building AI Agents for Real Business Workflows
This half-day, highly interactive workshop is designed specifically for business professionals, managers, and AI beginners who want to move beyond simple chat prompts and start building intelligent assistants for their everyday work life. Using approachable no-code platforms and the power of "vibecoding" (building tools entirely through natural language), you will learn how to design, create, and deploy functional AI agents that handle real business workflows.
Throughout the session, you won’t just listen to theory—you will work individually on a real-world challenge from your own job. Guided by our step-by-step framework, you will progress through four practical phases:
Learnings:
- Phase 1: Define Your Personal Challenge – Pinpoint the exact bottlenecks in your daily routine. What repetitive tasks, time-consuming workflows, or administrative burdens are holding you back?
- Phase 2: Map Your Workflow – Translate your challenge into a clear, logical process blueprint that an AI can understand and execute.
- Phase 3: Navigate the Google Tool Landscape – Demystify the Google AI ecosystem. Learn how tools like Gemini Enterprise, NotebookLM, and Google AI Studio fit together, and select the right one for your needs.
- Phase 4: "Vibecode" Your First Agent – Bring your agent to life! Using Google AI Studio, you will build, test, and iterate on a functioning prototype tailored entirely to your specific use case.
Date: November 4, 2026
Time: 2:00 PM - 6:00 PM CET
Location: 19th floor, Atlantic-Haus, Zirkusweg 1, 20359 Hamburg
Speakers: Dominik Götting, Head of Cloud Operations, TRKKN / Marta Mateu, Cloud Engineer, TRKKN / Melanie Bengelsdorf, Senior Consultant Cloud and AI, TRKKN
Level: Beginner to intermediate
Target Group: Business people & leaders that want to improve their organisations' or teams' workflow
Pre-requisites: Basic understanding of cloud technologies and business challenges to be used in the workshop
Language: English
Why Attend the Seminar
- Learn from our certified Google Marketing Platform & Google Cloud experts
- Get a deep dive into the hot topics around MarTech and discuss out-of-the-box approaches together with other attendees
- Benefit from an insightful session thanks to its small groups (max. 20 PAX)
- Meet the community over snacks & drinks
Your Seminar Benefits
349 €
(excl. VAT)
- Exclusive knowledge
- Hands-on & interactive sessions
- Catering incl.
- Beautiful location with a view of the harbour
- Certificate of attendance