Seminar
Developing a 1st Party Data Strategy in 12 Weeks
Learn how to create a data strategy framework that helps you activate your 1st party data from scratch till deploy in 12 weeks. What tools do you need, which teams, how to prioritize the use cases and measure the success of the deployment.
What you will learn:
- Strategic Roadmap Creation: Acquire skills to craft a detailed 12-week data strategy, outlining objectives, resources, and milestones
- Effective Data Activation: Learn practical methods to activate and leverage 1st party data for improved decision-making and business growth
- Measurement and Iterative Improvement: Understand how to set KPIs, measure success, and continually refine data strategies for better outcomes
Date: October 8, 2024
Time: 9:00 AM - 1:00 PM CEST
Location: 19th floor, Atlantic-Haus, Zirkusweg 1, 20359 Hamburg
Speakers: Natascha Volk, Head of Tech & Data Strategy, TRKKN / Alejandro Zielinsky, Senior Tech & Data Strategy Consultant, TRKKN
Level: Intermediate
Target Group: Executive and leadership
Pre-requisites: Basic architecture knowledge
Language: English
Why Attend the Seminar
- Learn from our certified Google Marketing Platform & Google Cloud experts
- Get a deep dive into the hot topics around MarTech and discuss out-of-the-box approaches together with other attendees
- Benefit from an insightful session thanks to its small groups (max. 20 PAX)
- Meet the community over snacks & drinks
Your Seminar Benefits
349 €
(excl. VAT)
- Exclusive knowledge
- Hands-on & interactive sessions
- Catering incl.
- Beautiful location with a view of the harbour
- Certificate of attendance